I am an Exhibition Designer with interest in electronic and digital media. Previously I have explored various forms of design practices, through working as a designer at Glue Design Pvt. Ltd., later running my own practice by setting up Real Monkey Design Studio. Currently I teach at National Institute of Design, Ahmedabad in department of New Media and Exhibition Design. Through these experiences, I try to explore concerns of design, designer and design practice.
I have worked for design of retail spaces, trade-show pavilions, thematic exhibitions, orientation centers, identities, printed promotional material, environmental graphics, way-finding, websites, interactive installations, and audio visual presentations. On every project I essentially try to experiment and develop design processes that allow me to apply myself to a larger domain of design instead of confining myself to any single specialisation.
In time to come, I want to practice a mix of many activities that inform each other - body of work- lateral connections between mediums and forms - business practices and cultural implications - capture changes - thus articulate a broader, contemporary context relevant to emerging histories - I want to make sculptures / new media productions that are informed in my understanding of the media / architecture / environment we live in and understand this environment through my personal, professional and academic work.
Concept and Interaction Design: Mayank Loonker, Ravi Paritosh
Graphic Design: Jenskin Jeyamani, Nidhi Desai
Coding: Sharat Achary
Gramshree is an NGO that works towards empowering women through crafts. The website was designed to showcase the products to prospective buyers.
Our intention was to share the happiness and satisfaction that the women get by working with gramshree and hence communicate the spirit of gramshree with its audience.
Hence the design focused on using pictures of women working in the background and showcasing the Gramshree a story and products in that context.